Bridging The Intelligence Gap: Why Data Alone Isn’t Enough

The intelligence gap is more than a technical hurdle—it’s a strategic barrier keeping CMOs from realizing AI’s full value.

A Canadian Auto Union Leader Realized Media, Communication Important

The passing of Basil “Buzz” Hargrove” was a reminder of how Canadian and U.S. auto unions approached media and communications.

How To Orchestrate Agentic AI Success: From Concept To Implementation

Let us move beyond AI theory and possible solutions toward how to actually make it happen while delighting customers and…

Scientists Recreate 5000-Year-Old Blue Pigment

The pigment Egyptian blue was used in ancient Egypt and Rome, but the recipe was lost to time. Now, chemists…

TikTok Changes The Game For Women's Sports

While traditional sports broadcasts and live events remain central, TikTok is opening new doors for fan engagement, transforming casual viewers…

FTC’s New Rules Challenge IAB—What It Means For Businesses And Consumers

If the “One-Click Cancellation” rule prevails, businesses face the challenge of aligning with new standards while preserving customer loyalty.

Cisco’s Winning AI Formula: Real CX Problems, Practical Solutions

Cisco’s AI prevents problems before customers know they exist, cutting support cases 25%. Inside their practical approach to enterprise AI…

Procurement’s Automation Gap: Why It Lags And How To Fix It

Procurement automation is moving toward greater adoption, but what steps can companies take to move it along a little faster?

New Netflix Interface Sparks Outrage—But Testing Tells A Different Story

Netflix’s homepage redesign is getting slammed on social media, but their testing shows most users actually prefer it. Here’s why…

Filling The Gaps In Identity Verification And Authentication

By aligning verification and authentication within a unified identity architecture, enterprises can close security gaps and move toward a zero-trust…